Fluvio and Product Marketing Alliance (PMA) are entering the next chapter of our relationship — an expanded strategic partnership designed to elevate product marketing leadership globally.
As the role of product marketing continues to evolve from tactical support to enterprise growth driver, the need for deeper executive alignment, stronger capability building, and measurable business impact has never been greater.
This enhanced partnership reflects a shared commitment to meeting that moment.
Fluvio Named PMA’s Consulting & Recruiting Partner
As part of the expanded agreement, Fluvio will serve as PMA’s strategic consulting and recruiting partner.
This formalizes our role in supporting PMA’s global community with:
Executive advisory and transformation consulting
Strategic workshops and growth initiatives
Recruiting support for product marketing leadership roles
Together, we’re creating a more direct path from community insight to organizational execution; ensuring product marketing leaders have access to both perspective and performance.
Elevating Executive Engagement
A core pillar of this partnership is investing in senior-level community experiences.
Fluvio and PMA will establish a recurring Executive Dinner Series — curated gatherings designed for director-level and above leaders. These intimate forums will foster high-trust dialogue among decision-makers shaping the future of product marketing.
In addition, Fluvio will play a leadership role across PMA’s global Leaders Summits, including chairing and leading programming to advance strategic conversations around growth, positioning, and revenue impact.
Advancing the Strategic Influence of Product Marketing
Product marketing leaders are increasingly responsible for driving clarity in complex markets, aligning cross-functional teams, and delivering measurable revenue outcomes.
By deepening our partnership, Fluvio and PMA are aligning around a shared ambition:
Strengthen the executive voice of product marketing
Build scalable capability across organizations
Connect community, leadership, and execution
Elevate the function’s impact at the C-suite level
We believe the next era of product marketing will be defined not just by craft, but by strategic leadership and accountable growth.
We’re proud to partner with PMA to help shape that future.